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Playing with Color in Custom Apparel

Research has shown how different colors elicit different kinds of emotional responses in humans. For example, red, which is a vibrant color associated with intense feelings of love or anger, triggers a very different emotional response than green, which echoes back to trees, plants, and vegetation found in nature. 


8 Custom Apparel Design Methods that Go Beyond Screen Printing

The Thunderwear team loves classic screen printed custom apparel. Screen printing is at the core of our operation and the very heart of our custom merchandise production process. It has a storied tradition in the fine art world, textile industry, and clothing industry because it is nearly unmatched in its versatility and cost-effectiveness. While there […]


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